Veloutée Complexe: The Why Behind the Formula

When I set out to create Veloutée Complexe, I wasn't thinking about gloss, shine, or even color.
I was thinking about treatment.
I wanted something I could apply to the lips and the lip line that would absorb fully—leaving no residue—so I could follow with color if I wanted to. I wanted it to address the issues at the root: fine lines, loss of firmness, and the way the delicate lip tissue is often the first to reveal stress, age, and environmental damage.
As a formulator, I challenged myself:
Could I create a natural product with truly advanced technology?
The answer was yes—and Veloutée Complexe is proof.
The Formulation Challenge
"I set out to create a natural lip treatment with advanced technology—and solved one of beauty's biggest formulation challenges." - Julie Elliott.
One of the biggest frustrations in natural formulary is stability—how to create a product with high-performance botanicals that remains effective, elegant, and consistent over time.
We solved it. Veloutée Complexe is 99.13% natural origin according to ISO standards, preservative-free, and protected by plant-derived antioxidants, all while maintaining a 36-month shelf life.
How It Works
Veloutée is built around actives that do more than nourish the lips—they communicate with the skin:
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DPHP Collagen Amino Acids
An oil-soluble form of hydroxyproline that signals the skin to repair its support structures, visibly reducing fine lines. -
Antioxidant Lipids
Jojoba, milk thistle, squalane, sunflower, and vitamin E to replenish the barrier and maintain elasticity. -
Green Tea Polyphenols (EGCG)
20x more potent than vitamin E in neutralizing free radicals, providing photoprotection and energy to aged cells. -
Ginseng + Pink Peppercorn + Rosemary
Microcirculatory actives that revitalize tissue and restore vitality.
More Than Skin Deep
"Psychospiritually, the lips carry a deep set of themes that connect to expression, nourishment, intimacy, and energetic exchange." - Julie Elliott.
Expression & Truth
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The lips are the final gateway of communication—they shape the words we speak into the world.
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They are linked to the Throat Chakra (Vishuddha), but also touch the Sacral Chakra through sensuality and creativity.
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When the lips are tense, dry, or lined, it can symbolically reflect suppressed expression, withheld truth, or self-censorship.
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Soft, hydrated lips can symbolize openness, receptivity, and ease in self-expression.
Nourishment & Receiving
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The lips are the first point of contact for nourishment—where food, drink, and breath enter the body.
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They also carry maternal and primal imprints, recalling the bond of nursing, the act of being fed, and the emotional safety of receiving care.
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In TCM, the lips correspond to the Spleen/Stomach (Earth element) and reflect how we receive and digest life physically and emotionally.
Sensuality & Intimacy
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Lips are among the most nerve-rich and energetically sensitive areas of the body, amplifying touch, taste, and sensation.
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They are central to kissing and intimate connection, holding the energy of affection, passion, and bonding.
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Psychospiritually, they can symbolize the ability to connect without words—to communicate through presence and closeness.
Boundaries & Exchange
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The lips are a threshold—deciding what crosses in or out.
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In energetic terms, they can signify our discernment in what we allow ourselves to "take in" from the world—be it words, energies, or substances.
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Cracked or compromised lips may symbolically suggest overexposure, vulnerability, or depletion of protective boundaries.
Breath & Life Force
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Every inhale and exhale is shaped by the lips, influencing Prana/Qi flow and the nervous system.
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Practices like pursed-lip breathing or chanting show the lips' role in modulating energy, calming the mind, and directing life force.
How to Use It
Morning + evening on lips, lip line, and even the eye contour
As an eye mask or protective layer for severely dry, slow-healing skin
Layers seamlessly under color—no pilling, no interference
Veloutée Complexe is not about covering—it's about healing, strengthening, and preparing the skin to look and feel its best.