Journal
Plant Potential: Cortney Burns - Persimmon
Olfactory Nostalgia: Katey Denno - Orange Blossom
“Scent is medicinal! Without a doubt! My mood is altered by scent.”
–Katey Denno
On Beauty with Rachel Goodwin
If you’re not familiar with Rachel Goodwin’s name, you’re familiar with her work—she’s the makeup artist behind some of the most iconic celebrity looks of our time.
Olfactory Nostalgia: Pia Baroncini - Lavender
“Essential oils ARE medicine. They can transform your body physically, mentally, and emotionally.”
Plant Potential: Alison Attenborough - Sea Buckthorn Style
“These berries are tart and acidic, but super healthy. They are rich in omega oils and vitamin C, which is great for the immune system, heals inflammation and supposedly helps with menopause.”
Behind In Fiore's Secret to Beautiful Skin
“Again and again, it became clear that every woman unequivocally placed emphasis on cleansing.” –Julie Elliott
Plant Potential: Leanne Citrone - Ode to Orange Blossom
“Orange blossom adds a subtle flavor and smells so good. It’s a diverse, clean, simple, and elegant ingredient.” -Leanne Citrone
Plant Potential: Jewel Zimmer - Pondering Pink Peppercorn
“Pink peppercorns add complexity in the simplest way. This botanical refreshment is the ultimate beauty water!”. –Jewel Zimmer
Plant Potential: Camille Becerra - Turmeric Thesis
“The color, the healthy properties, its a very versatile ingredient.” –Camille Becerra
Plant Potenital: Jacob Clark - Considering Carrot
“In addition to being a wonderful source of beta carotene, fiber, vitamin K1, potassium, and antioxidants, carrots have an unparalleled sweetness in the summer months, here in New York”. – Shou Sugi Ban House Chef, Jacob Clark
Plant Potenital: Ana Paulina - Carrot Cravings & Turmeric Tales
High Tech + Plant Intelligence=Efficacy
When high tech meets plant intelligence, you get an advanced, unparalleled, and highly effective product.
Plant Potential: Deborah Williamson - Calendula Composition
“Begin within. Consider your thoughts, eat more plants, move your body, sleep more, work less, and be in nature.”
—Deborah Williamson
Plant Potential: Shiva Rose - Rose Rationale
“Rose is the highest vibrational plant and evokes divine mother and queen energy. The rose is surrounded by thorns, however, it is the most valued.” —Shiva Rose, Author of Whole Beauty