The Future of balm
Fleur Vibrante Serum Cerate represents a whole new era for In Fiore. An era where we preserve the integrity of artisanal processes while making scientific and technological progress. In this formula, we have optimized the concentration, the release of the active ingredients and their effectiveness. Skin permeability was at the top of our priority list, so it looks like a gel but is absorbed instantly like a serum.
OLFACTORY NOSTALGIA WITH VICEN AKINA
Meet Vicen Akina, the creative director of Violet Grey. Vicen has a keen eye for aesthetics crafting captivating editorial content, while simultaneously creating the brand's visual identity.
“For years, I wondered what the brains behind this effective yet gentle and elegantly designed skin care was like. For some reason, I always envisioned a kind of shaman. I suppose Julie Elliott is just that, so long as shamans can also be irreverent and possess an extremely sharp tongue.”
- JANE LARKWORTHY, BEAUTY EDITOR AT LARGE, THE CUT